Bud Bushnell founded Genie Industries in 1966, after he purchased the manufacturing rights to a material lift that operated on compressed air. The name Genie came from the "magic in the bottle" which was utilized to lower and raise the hoist. This device really impressed a lot of customers and hence, the name was born.
Genie has moved into many new markets, because the demand for work platforms and lifts grew. Over time, when the demand for new machinery to meet many applications grew, the company made itself known in numerous new markets. Like for instance, Genie went into making articulated booms, light towers, man-lifts, stick booms and telehandlers.
Because of the economic recession during the beginning of the 2000s, Genie decided to acquire a partner who had the same values. They partnered up along with Terex Corporation. This company has a history obtaining machine manufacturers across the globe who proved to be a good business match. Genie Industries was sold in 2002 and became a part of Terex Corporation.
Because of the Genie name and its solid reputation within the workplace, it was decided to maintain the Genie brand as part of the Terex Aerial Work Platforms. This was only decided after the first few years following the sale. Hence, all Genie machinery continue to be sold under the Genie brand name.
The company takes great pride in listening and taking advise from their clients. Genie has always been continually dedicated to improving the quality and efficiency in addition to lessening wastes. Even long after the sale has been closed, the company concentrates on offering exceptional support. These are the very work practices which have made Genie a trusted brand over the last decades and continue to keep their reputation for quality and top-of-the-line machines.
The Bi-Energy and DC machinery offered by Genie provide quiet operation, emission-free even in the most delicate work settings. Where the machinery must be driven significant distances, such as within industrial situations, the Genie bi-energy system combines the advantages of a 48V DC machinery together with the power of a diesel-powered generator.
As opposed to any of the various kinds of aerial platforms, telescopic booms provide more horizontal reach overall. These machinery are ideal for limited access areas in construction and other industrial settings. The Genie Telescopic S booms have been designed to offer utmost productivity. These equipment provide supreme traction and the drive speed you require in order to travel around the job area and work site.